It's show business meets the ad business - the "Apprentice of the Advertising industry" - with 2 layers of entertainment:

1. the reality show: 2 teams of creative wannabes battle it out by solving advertising briefs to win a coveted agency assignment.
   
   
2. the colour: light-hearted segments with industry gurus revealing the good, the bad and the downright ugly in the world of advertising.

In what promises to be an unprecedented cost effective brand and agency showcase, the adbreak will give viewers a unique, behind-the-scenes scoop on what goes on within the world of advertising and a chance to show off their own creative skills.

Everyone is an armchair critic so let’s see what he or she can do!

Home viewers are invited to script, shoot and upload their own TV commercials for one of the brand partner's products for the chance to win a grand prize of US$50,000.

The Grand Prize will be announced during episode 8 as voted by the home audience.